Science behind our food

The nutritional requirements of a dog vary throughout its life and are governed by factors such as age, reproductive status, level of activity, state of health and environmental conditions. It is important to give your pet the required amount (and correct balance) of energy and essential nutrients that can only be found in good quality pet food as home food often lacks in vital nutrients.

Indeed, it is important to know what you're feeding your dog. But knowing what the ingredients are is not the same thing as knowing their nutritional value and how they help your dog. So let's take a look at some of the good stuff we use in our pet food -

Ingredient

Main Purpose

Nutritional Benefit

Needs Addressed

Ground Whole Corn

 

Essential amino acids, carbohydrate source, linoleic acid, fiber

Source of energy, lean muscles

Skin, coat and digestion

Meat and Bone Meal

Concentrated essential amino acids, calcium & phosphorous

Lean muscles, strong teeth & bones

Oral care

Corn Gluten Meal

Concentrated essential amino acids, antioxidants, linoleic acid

Build, maintain & repair tissue, immune system, healthy skin & coat

Skin, coat and immunity.

Animal Fat

Source of linoleic acid, fat source

Source of energy, healthy skin & coat

Skin and coat

Ground Whole Wheat

Carbohydrate source

Source of energy and fiber

Digestion

Chicken By-Product Meal

 

Concentrated essential amino acids, glucosamine & chondroitin, antioxidants

Lean muscle, immune system, bone & joint health

Immunity

Beet Pulp

Soluble fiber source

Added for digestion

Digestion

Vegetable Oil

Source of linoleic acid

Healthy skin & shiny coat

Skin and Coat

Brewers Rice

Carbohydrates & fiber

Energy source, aids proper digestion

Digestion

 

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